MullenLowe MENA and Able&Baker made this short piece of animation on the occasion of the Earth Day. The idea was to picture the environmental issues of our planet as the evil monsters they are. But there is always a chance to defeat them.
A young girl is unaware that every little thing you do in your daily basis can have a great effect on the wellbeing of our planet. Luckily, she realizes that things can be changed.
Earth day was produced at Able&Baker Studios, with the direction of Javier Peces.
Our studio is always happy to contribute to this kind of beautiful initiatives that tries to make our world a better place for all of us.
August 5, 2022